Articles

  1. Design job titles are hard

    When William Shakespeare wrote the immortal line “What’s in a name?” he’d obviously never tried defining roles for a design team. It turns out that when it comes design job titles, a rose by any other name may not smell as sweet after all.

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  2. Building a pattern library in Sketch in 2018

    Since last time I wrote about our UI design library, we’ve made significant improvements. Sure, it’s not always been smooth sailing. And, yes, I’ve annoyed my team along the way demanding yet another “slight tweak” to the structure. But the UI pattern library we have today is a thing of wonder; used daily and, dare I say, loved by the team.

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  3. OKRs for design teams

    We’ve employed Objectives and Key Results (OKRs) at Firefly for the last two years. Because they are part of our formal review process, they’re used widely across the business. However, there has been some confusion, especially amongst new starters, about how these work and exactly why we spend so much time on setting them.

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  4. Some thoughts on design leadership

    I spent some of last week listening to some great design leaders share their thoughts at Leading Design 2017. Hosted by the fine folks from Clearleft the event is now in its second year.

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  5. Too much tuna: The current state of design tools

    Last week I gave a short talk at Design Club about what my team is currently doing with pattern libraries in Sketch.

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  6. Creating a pattern library in Sketch

    I don’t think its hyperbole to say that there’s a revolution happening in the design of digital products. Designers have long had the idea of designing interfaces from a kit of pre-built parts, but never really had the tools to do this effectively. Sketch is such a tool.

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  7. Design sprints at Firefly

    Sketching has always been essential part of what we do at Firefly. Thrashing out ideas with paper and pen is a great way of capturing early ideas quickly with the minimum of fuss. Together with user research, sketching is among the first steps we take whenever we’re designing a new feature.

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  8. The road to Firefly 6, part 2

    This is part two of a two part article all about building Firefly 6 and the lessons we learned along the way.

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  9. The road to Firefly 6, part 1

    Recently, Robin, Viv and I had the honour of pushing the (literal) big red button that would enable our clients to upgrade to Firefly 6. Champaign corks were popped and pizza was enjoyed by the whole team before we, very quickly, very diligently, returned to work.

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  10. Common threads from Leading Design Conference 2016

    I’ve just spent three days at the Barbican enjoying the inaugural Leading Design Conference. Having being promoted the role of Head of Design fairly recently, I found the vast majority of the talks and both workshops extremely poignant.

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